Saturday, September 4, 2010

Getting Wrinkles Out Of Nylon Shirt

two-tier, is an ophthalmologist

Comunicazione Enel C ome for most Italian families, equipped with electronic counter, along with the last bill Enel has received a notice that announces the introduction of prices "two-tier" (neologism enough catchy, even if semantically incorrect, as it would mean 'every two hours', while it is being used as 'two different prices').

This is a couple of pages, all in all quite clear, apart from the fact that one wonders what difference there is between F2 and F3, as they are always mentioned together.

And the communication effort goes even further: a multiplication table summarizing the different time slots, so you can easily understand when to (not) consume energy. Here is the multiplication table, a perfect example of clarity (click to enlarge):

Tabella riassuntiva (clicca per ingrandire)

Clarity that rivals the "find the differences", a pillar of The Week puzzles in the hatch when used for the band and the F1 used for the bands F2 and F3 are practically identical, unless you get close and / or work hard.

How can such an abomination born of communication? I seem to hear in the communications office: "Hey, intern precarious, you made the multiplication table?" "Yes boss, green and red" "... But the press will be in black and white, change the color of backgrounds" "What backgrounds?" Ecchissefrega, take the default in Word, I gotta go take my coffee, so much 'stuff is the only print 5 million copies of "occhei head."

0 comments:

Post a Comment